WAL-MART VP: TIE STORE, CONSUMER TECHNOLOGY

CHICAGO -- There's new technology headed into stores, but retailers have little say about it. They don't have to worry about issues like return on investment or training, but they do have to think seriously about integration matters.The technology on the way will come in the hands, purses and pockets of customers: cell phones, pagers and personal digital assistants. Forward-thinking retailers will

CHICAGO -- There's new technology headed into stores, but retailers have little say about it. They don't have to worry about issues like return on investment or training, but they do have to think seriously about integration matters.

The technology on the way will come in the hands, purses and pockets of customers: cell phones, pagers and personal digital assistants. Forward-thinking retailers will recognize this trend gaining momentum and respond by developing in-store systems that e

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