WAL-MART'S WHITE: THE STORE AS A RETAIL LABORATORY

PALM BEACH, Fla. -- The disgruntled are quick to cite low-ball pricing as the key to Wal-Mart Stores' success, but Nick White, executive vice president of the retailer's supercenter division and a keynote speaker at SN's Food Retailing Summit here, probably would argue a willingness to experiment has been equally important.White, describing Wal-Mart's fine-tuning of its supercenters and the infancy

PALM BEACH, Fla. -- The disgruntled are quick to cite low-ball pricing as the key to Wal-Mart Stores' success, but Nick White, executive vice president of the retailer's supercenter division and a keynote speaker at SN's Food Retailing Summit here, probably would argue a willingness to experiment has been equally important.

White, describing Wal-Mart's fine-tuning of its supercenters and the infancy of its new Neighborhood Market format, painted a picture of store-as-laboratory, where

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