WEGMANS OFFERS OWN ORGANIC GROCERIES

ROCHESTER, N.Y. -- The U.S. organic market took another step toward the mainstream recently when Wegmans Food Markets here launched its first line of store-brand organic groceries, including six private-label organic salad dressings.The dressings, in 12-ounce bottles and retailing at $2.79 -- according to an SN source -- were introduced in the middle of January and were promoted in the retailer's

ROCHESTER, N.Y. -- The U.S. organic market took another step toward the mainstream recently when Wegmans Food Markets here launched its first line of store-brand organic groceries, including six private-label organic salad dressings.

The dressings, in 12-ounce bottles and retailing at $2.79 -- according to an SN source -- were introduced in the middle of January and were promoted in the retailer's e-mail newsletter to consumers, by offering a coupon to try one free, "compliments of We

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