WEST POINT MARKET CAMPAIGNS FOR A HIGH RANK IN PRODUCE

AKRON, Ohio -- When a nearby specialty foods store with a star produce section closed its doors, West Point Market here stepped in to fill the vacuum.The upscale independent quickly launched a produce makeover that included offering more varieties, reworking facings, building mass displays and increasing the frequency of product demonstrations.Seizing the day allowed West Point to seize the business.

AKRON, Ohio -- When a nearby specialty foods store with a star produce section closed its doors, West Point Market here stepped in to fill the vacuum.

Register to view the full article

TAGS: Walmart