WHAT ECR REALLY MEANS

HARRISBURG, Pa. -- It's time to talk specifics about how Efficient Consumer Response will affect frozen food distribution, said Nevin Montgomery, president of the National Frozen Food Association here."You hear a lot about ECR, and I think everyone's familiar with it, but there is nothing really available that hones right in on how it's going to affect the frozen food department," Montgomery said

HARRISBURG, Pa. -- It's time to talk specifics about how Efficient Consumer Response will affect frozen food distribution, said Nevin Montgomery, president of the National Frozen Food Association here.

"You hear a lot about ECR, and I think everyone's familiar with it, but there is nothing really available that hones right in on how it's going to affect the frozen food department," Montgomery said of the industrywide drive to streamline distribution.

"We're trying to work with

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