WHOLESALERS GEARING UP FOR ECR

Wholesalers' technology priorities for 1994 fall into two broad areas -- revamping their own systems with the focus on Efficient Consumer Response and helping their retail clients upgrade their operations.Most of the information technology executives surveyed by SN put ECR-related improvements at the top of their lists.Some wholesalers are just beginning to plan for the systems they expect to need.

Wholesalers' technology priorities for 1994 fall into two broad areas -- revamping their own systems with the focus on Efficient Consumer Response and helping their retail clients upgrade their operations.

Most of the information technology executives surveyed by SN put ECR-related improvements at the top of their lists.

Some wholesalers are just beginning to plan for the systems they expect to need. Others are well into a conversion from mainframe-based systems to more open,

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