BOULDER, COLO. -- Wild Oats Markets here reports success with the most recent of its monthly events, the July "Big Chill," held on Sat., July 26. It featured many frozen or cold items, and summer salads, said spokeswoman Sonja Tuitele. Some stores had dunk tanks, dunking store associates, to lend a carnival air.
"Based on their community and their physical layout, the stores can do a variety of things with this event," Tuitele said. "It's been successful and a way to be light-hearted