WILD OATS TO SPROUT MORE PRIVATE-LABEL SKUS

BOULDER, Colo. -- Wild Oats Markets here plans to double the number of private-label stockkeeping units in its Natural Living section by the end of 1998, branching out into new categories like personal and hair care, said Karen Lewis, the section's director of purchasing.Twenty-five percent of total store sales come from Natural Living, which comprises vitamins, supplements, herbal products, body

BOULDER, Colo. -- Wild Oats Markets here plans to double the number of private-label stockkeeping units in its Natural Living section by the end of 1998, branching out into new categories like personal and hair care, said Karen Lewis, the section's director of purchasing.

Twenty-five percent of total store sales come from Natural Living, which comprises vitamins, supplements, herbal products, body care, homeopathic remedies, health-related books and other general merchandise, Lewis sa

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