WILL IN-STORE BAKERY POPULARITY STILL RISE?

NEW YORK -- After 15 years of rising popularity, the in-store bakery concept is finding its profit margins challenged, as competition from alternative venues becomes tighter and the market in general matures, according to a report by Packaged Facts, a brand of the Manhattan-based consulting and research firm, Find/SVP.The study, called The U.S. Market for In-Store Bakeries, urges retailers to reassess

NEW YORK -- After 15 years of rising popularity, the in-store bakery concept is finding its profit margins challenged, as competition from alternative venues becomes tighter and the market in general matures, according to a report by Packaged Facts, a brand of the Manhattan-based consulting and research firm, Find/SVP.

The study, called The U.S. Market for In-Store Bakeries, urges retailers to reassess the role their in-store bakeries play in the consumer's overall shopping experience

Register to view the full article