WINN-DIXIE CUTS PRICES ON 3,000 ITEMS

JACKSONVILLE, Fla. -- Bolstering its "Low Price Leader" value strategy, Winn-Dixie Stores here last week slashed prices on more than 3,000 items in its 1,178 stores -- its largest rollback since introducing everyday-low-pricing 10 years ago.Winn-Dixie officials announced the plan, called the "Low Just Got Lower" program, at the company's annual meeting here last week. The price cuts stretch across

JACKSONVILLE, Fla. -- Bolstering its "Low Price Leader" value strategy, Winn-Dixie Stores here last week slashed prices on more than 3,000 items in its 1,178 stores -- its largest rollback since introducing everyday-low-pricing 10 years ago.

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