SAN FRANCISCO - With its rebranding campaign beginning to bear fruit, Safeway said it will focus in the year ahead on planting tailored marketing messages in the minds of shoppers.That effort will involve working...
The arrival of private label on shelves is the surest sign that a trend has gone mainstream, and nowhere is this more true than in the natural and organic category.In this case, however, private label is more than a...
CARLISLE, Pa. - With a new low-priced private-label line, Giant Food Stores here is making a greater play for the budget shopper.Guaranteed Value consists of about 70 commonly purchased products in the grocery, home...
For Nice N Easy Grocery Shoppes in upstate New York, life has been anything but.Pressured by competition for gas and cigarettes, the 83-store convenience chain has looked for ways to squeeze more profit out of other...
The evidence is piling up like so many aisle displays of boxes and cans: Mainstream packaged goods have an image problem.Some of the testimony comes from the Hartman Group, whose research has uncovered a growing...
MINNEAPOLIS - BOGO offers grew in volume and face value last year as manufacturers used them to boost share, volume and customer loyalty in a cluttered ad market, a report from Marx Promotion Intelligence found.Buy...
ELMWOOD PARK, N.J. - As supercenters and other nontraditional formats expand their focus on food, they stand to topple traditional food retailers as the leaders in grocery sales in the next seven years, consulting...
EDEN PRAIRIE, Minn. - Encouraged by the line's first-year sales, Supervalu here said it is developing 30 new items for Carlita, its signature Tex-Mex line.The additions will nearly double the items in the line, which...
WASHINGTON - Store nutritionists are ramping up efforts to educate shoppers about trans fatty acids in the wake of newly implemented 2006 federal food labeling requirements that appear to have generated confusion...
EDINA, Minn. - Free in-store magazines are becoming a popular way for retailers to extend their brand and promote their products. Lund Food Holdings here is using its new venture, Real Food, not only to promote its...