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Tweets From Shopper Marketing Summit: Day 1

Attendees have taken to the Path to Purchase Institute's Shopper Marketing Summit — and Twitter — with zeal. Tweets embedded below spotlight some show highlights from Monday, April 8.

Early attendees started the summit Monday with Pre-Summit Advanced Learning sessions, including "Reinventing Retail: Is Your Organization Ready for the New Bricks and Mortar?"

SN's Carol Angrisani reported and tweeted insights from the summit.

Shopper Marketing Summit attendees took a break from the show Monday night to watch Louisville defeat Michigan in the NCAA men's basketball championship, 82 - 76, during Path to Purchase Institute's “Tip Off” party.

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