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Why Suppliers Lag Retailers on Clustering

Why Suppliers Lag Retailers on Clustering

Here’s a sure-fire way to achieve perfect collaboration between retailers and suppliers. Give each the exact same business models and goals. No problem, right?

Wrong. That scenario will never work, because partners are far too different in structure and operations. That’s why alignment is the best option, despite the inevitable hurdles.

A case in point involves segmentation and clustering. Manufacturers are often daunted by the complex clustering models retailers

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