BEVERAGE WATCH

Of the top brands in the top five beverage categories, private-label brands were the only leaders to grow their share in the past year. CATEGORY SALES* CHANGEVS. YEAR AGO DOLLAR SHAREOF TYPE/CATEGORY CHANGE IN SHAREVS. YEAR AGO Skim/Low-Fat MilkPRIVATE LABEL $5.23B 16.3% 40.15% 1.47% BeerBUD LIGHT $1.48B 3.6% 15.37% -0.10% Table WineYELLOW TAIL $208.7M 3.3% 3.4% -0.05% Bottled WaterPRIVATE LABEL $688.3M

Of the top brands in the top five beverage categories, private-label brands were the only leaders to grow their share in the past year.

CATEGORY SALES* CHANGE
VS. YEAR AGO

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