BRICK OR CLICK?

Buying groceries from online outlets has become commonplace for many time-strapped shoppers, but where does this leave traditional retailers? A number of chains have launched their own websites or partnered with a big Internet presence such as MyNetGrocer. Others have committed to the in-store experience, focusing on what customers cannot enjoy with online shopping. Renowned for its item selection

Buying groceries from online outlets has become commonplace for many time-strapped shoppers, but where does this leave traditional retailers?

A number of chains have launched their own websites or partnered with a big Internet presence such as MyNetGrocer. Others have committed to the in-store experience, focusing on what customers cannot enjoy with online shopping.

Renowned for its item selection and personalized customer service, Lakeland, Fla.-based Publix Super Markets has

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TAGS: Marketing