EASY SUMMERTIME SIPPIN'

Summertime and the livin' appears much better for food retailers selling alcohol beverages this summer compared with the last few post recession summers. Consumption is up among all three categories at food stores beer, wine and spirits. Beer sales, which generally have been losing share, grew by nearly 1% to $8.4 billion; spirits/liquors were up 2.6% to $2.3 billion; and wine grew 4% to $5.9 billion,

Summertime and the livin' appears much better for food retailers selling alcohol beverages this summer compared with the last few post recession summers.

Consumption is up among all three categories at food stores — beer, wine and spirits.

Beer sales, which generally have been losing share, grew by nearly 1% to $8.4 billion; spirits/liquors were up 2.6% to $2.3 billi

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TAGS: Marketing