Photo by Thinkstock

Photo by Thinkstock

Frozen Greek Yogurt Packs a Protein-Rich Punch

Capitalizing on the popularity of its dairy counterpart, Greek yogurt is now taking on the frozens department in pints, cups and bars

Greek yogurt, already a superstar in the dairy department, is now making waves in supermarket frozen cases.

Many new national and private-label brands of Greek frozen yogurt — in pints, cups and bars — have landed in freezer cases over the past year. Sensing opportunity and not wanting to be left out in the cold, manufacturers worked fast to formulate the new products.

“Nobody wants to get left out of it,” said George Puro, a researcher who follows the category for market

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