In less than a year, supermarkets will be awash with compact laundry detergents.
The movement is being led by Wal-Mart Stores, whose liquid laundry sets will be made up entirely of concentrated formulas by April 2008. Manufacturers are working furiously to teach consumers how to use the new products.
Laundry market leader Procter & Gamble began switching out its conventional detergents with concentrated products in the Southern states and Puerto Rico in September. In less