Millennials pick their gluten-free favorites

When it comes to selecting gluten-free products, Millennials tend to do extensive product research online, and then become devotees of the brands that meet their needs.

“We find that Millennials are very specific about the brands and the products that they love, and they champion those products,” said Rachel Shemirani, VP of marketing, at San Diego-based Barons Market.

Following Millennial gluten-free enthusiasts on social media can help retailers stay on top of produc

All access premium subscription

Why Subscribe To SN Digital Access?


Digital Access gives you unlimited online access to our most premium news and analysis such as October 2016. This includes in-depth stories and insights from our team of editors and guest writers as well as free eNewsletters, blogs, real-time polls, archives and more. In addition you will also receive complimentary access to the SN salary survey data tables.


Questions about your account or how to access content?
Contact: Desiree Torres [email protected]

Hide comments

Comments

  • Allowed HTML tags: <em> <strong> <blockquote> <br> <p>

Plain text

  • No HTML tags allowed.
  • Web page addresses and e-mail addresses turn into links automatically.
  • Lines and paragraphs break automatically.
Publish