New Site Plugs Meijer Brand

Meijer's private label is getting strong exposure from the retailer's new recipe planning website. Of about 20 coupons currently on the two-month-old Meijer Mealbox site, at mealbox.meijer.com, eight are for Meijer-brand products, including $1 off Meijer-brand chocolate baking chips, 11 to 12 ounces; 50 cents off Meijer pasta sauce, 26 ounces; and $1 off Meijer chili powder, 2.5

GRAND RAPIDS, Mich. — Meijer's private label is getting strong exposure from the retailer's new recipe planning website.

Of about 20 coupons currently on the two-month-old Meijer Mealbox site, at mealbox.meijer.com, eight are for Meijer-brand products, including $1 off Meijer-brand chocolate baking chips, 11 to 12 ounces; 50 cents off Meijer pasta sauce, 26 ounces; and $1 off Meijer chili powder, 2.5 ounces.

The co

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TAGS: Marketing