Private Label Needs Greater Focus, Consultant Says

CHICAGO - Challenges facing the $45 billion private-label industry were addressed here Sunday by Terry Lee, industry consultant and former vice president of corporate brands for Albertsons and Safeway, at the Private Label Manufacturers Association trade show.

CHICAGO - Challenges facing the $45 billion private-label industry were addressed here Sunday by Terry Lee, industry consultant and former vice president of corporate brands for Albertsons and Safeway, at the Private Label Manufacturers Association trade show. “You have control of the ads, shelves and displays in your stores, so why aren‘t we seeing more of a private-label focus?” Lee asked retailer attendees. “A big issue today is that businesses are so structured around tra

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