Safeway Plans for January Foodflex Launch

New Year’s resolutions may be more easily kept by Safeway shoppers in 2008, as the retailer zeros in on the January launch of its foodflex Web tool.

PLEASANTON, Calif. — New Year’s resolutions may be more easily kept by Safeway shoppers in 2008, as the retailer zeros in on the January launch of its foodflex Web tool. Accessed at www.safeway.com/foodflex, the interactive tool is designed to present loyalty cardholders with a nutritional snapshot of past purchases, as well as food alternatives that may help them reach their unique nutrition goals. “Foodflex helps them take a look at the foods they bring home for their families and make chan

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