Let's face it. For some time now it's been a grocery buyer's market.
Shoppers won't jump as quickly at a buy-one, get-one-free offer when they can buy-one, get-two free (currently the case at Big Y) down the street.
But wooing today's shopper isn't simply about price-based one-upmanship. As they look ahead to 2010, retailers are also seeking new means for differentiation.
Take a look a