Shoppers Making Everyday Special

Although fewer shoppers are making room in their food budgets for specialty purchases, nearly six in 10 specialty food consumers use these items for everyday occasions like meals at home. During the first half of 2008 the number of shoppers who had purchased at least one specialty food item fell to 56%, from 73% the previous year, according to a Mintel study commissioned by the National Association

NEW YORK — Although fewer shoppers are making room in their food budgets for specialty purchases, nearly six in 10 specialty food consumers use these items for everyday occasions like meals at home.

During the first half of 2008 the number of shoppers who had purchased at least one specialty food item fell to 56%, from 73% the previous year, according to a Mintel study commissioned by the National Association for the Specialty Food Trade here.

“Although people with high

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