THAT'S RETAILTAINMENT

Wedding bells will soon ring at Publix Super Markets when the chain reaches out to newlyweds with elaborate displays that marry ideas for the big day and beyond, including cakes, flowers and easy recipes for their home life together. We want shoppers to know that we're there for every facet of their lives, Publix spokeswoman Maria Brous told SN. What better time to show them that than when they're

Wedding bells will soon ring at Publix Super Markets when the chain reaches out to newlyweds with elaborate displays that marry ideas for the big day and beyond, including cakes, flowers and easy recipes for their home life together.

“We want shoppers to know that we're there for every facet of their lives,” Publix spokeswoman Maria Brous told SN. “What better time to show them that than when they're starting out together as a married couple.”

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TAGS: Marketing