Ukrop’s Launches Specialty Private Label

Ukrop’s Super Markets has introduced Joe’s Market by Ukrop’s, a private-label specialty food line.

RICHMOND, Va. — Ukrop’s Super Markets has introduced Joe’s Market by Ukrop’s, a private-label specialty food line. “We now offer gourmet products with intriguing combinations, all designed to tingle your palate and awaken your meal routine, with very little preparation on your part,” Ukrop’s says in promotional materials. Joe’s Market products are sourced exclusively for Ukrop’s and must meet three strict criteria: quality authentic ingredients, affordable prices, and taste. Selections includ

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