Wal-Mart Introduces Live Better Index

BENTONVILLE, Ark. -- Wal-Mart Stores here announced its barometer of consumer attitudes and shopping behaviors yesterday, called the Live Better Index.

BENTONVILLE, Ark. -- Wal-Mart Stores here announced its barometer of consumer attitudes and shopping behaviors yesterday, called the Live Better Index. The first focus of its ongoing study will be five ecologically friendly products: compact fluorescent lightbulbs, organic milk, concentrated/reduced-packaging liquid laundry detergent, extended-life paper products and organic baby food. These items were selected because consumers can make a conscious decision to purchase them

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