Cheese Plus: Adding Value Spurs Sales

Cheese Plus: Adding Value Spurs Sales

Retailers are turning the spotlight on artisan cheese,  adding value, and finding that sometimes less is more

Whether it’s pairing cheese with wine or apricots, or cutting smaller wedges of Beemster to lessen sticker shock, supermarket retailers are adding value to the cheese case.

They’re looking to get customers to try new varieties, and they’re paying attention to make things easy.

When value-added cheese is mentioned, nut-crusted cheese balls or salmon and Brie pinwheels may come to mind, but that’s not all that’s going on.

“It used to be that value-added a

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