Organic Milk Sales Surged in 2011

Organic Milk Sales Surged in 2011

Organic milk remains a small segment of milk purchases — only 3.8% of total milk volume — but the category continues to gain momentum. In 2011, organic milk sales grew over 15%, according to a MilkPEP webinar last week that shared research conducted by Prime Consulting Group, Bannockburn, Ill.

Approximately 52% of organic white milk was bought at natural food stores, and club stores also sold a large portion of organic white milk in 2011 — 10%. Supermarkets, however, only so

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