Social Networking Called Major Opportunity

ORLANDO, Fla. — The food industry can grab opportunities in social media if it overcomes myths and better understands the landscape, said Cathy Green Burns, president, Food Lion, Harvey’s and Reid’s, at the FMI Midwinter Executive Conference here.

Green Burns’ remarks coincided with the release of the first installment of a multi-part report on the current state of social networking from the Coca-

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