ldquoI predict that some of the major chains will make bold moves as regards the cheese and deli departments in an attempt to revitalize samestore sales in areas where more aggressive food retailers have moved inquot says Steven Jenkins EVP of Fairway Market

“I predict that some of the major chains will make bold moves as regards the cheese and deli departments in an attempt to revitalize same-store sales in areas where more aggressive food retailers have moved in," says Steven Jenkins, EVP of Fairway Market.

2013 Prediction #10: A Sea Change for Deli, Cheeses

This coming year will bring important, unmistakable merchandising changes in the deli and cheese departments of the major supermarket chains, said Steven Jenkins, executive vice president of New York-based Fairway Market.

Jenkins emphasized the big chains will “finally get it,” and start to communicate more closely with their customers in these departments. More service will be part of a new effort. So will pumped-up selections dominated by upscale cheeses and accoutrements.

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TAGS: Deli Dairy
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