Ahold's Got Ideas: Healthy Ideas

Some members of the Ahold USA family of stores are preparing to introduce a logo designed to help consumers locate better-for-you food choices. Both Stop & Shop and Giant Stores will be part of the rollout, according to Jim Dwyer, Ahold USA's chief business development officer. Called Healthy Ideas, the program will initially include approximately 10% of the products sold in the stores. Qualifying

Some members of the Ahold USA family of stores are preparing to introduce a logo designed to help consumers locate better-for-you food choices. Both Stop & Shop and Giant Stores will be part of the rollout, according to Jim Dwyer, Ahold USA's chief business development officer.

Called “Healthy Ideas,” the program will initially include approximately 10% of the products sold in the stores. Qualifying items will have to meet or exceed certain criteria set by the U.S. Food and Drug A

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