IRI: Consumers Need Additional Nutritional Guidance

Despite the healthy living trend, nearly two-thirds of U.S. consumers are still overweight or obese and most are not eating the daily recommended servings of fruits, vegetables and whole grains, according to Information Resources Inc.’s latest Times & Trends Report.

CHICAGO — Despite the healthy living trend, nearly two-thirds of U.S. consumers are still overweight or obese and most are not eating the daily recommended servings of fruits, vegetables and whole grains, according to Information Resources Inc.’s latest Times & Trends Report. It recommends that retailers and manufacturers accelerate the shift by making healthy eating easy, affordable and accessible to all. “Consumers are increasing consumption of healthier products, but they are not doing

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