Mintel: Consumers Value Nutrition Tips

CHICAGO — Consumers want a quick-and-easy way to identify products that are better for themselves and the environment, according to research firm Mintel.

About 40% of U.S. consumers say they look for symbols on the menu that denote an item is healthy, like a picture of a heart; and more than one-third (34%) of moms say they are spending more time than last year reading nutrition labels at the grocery store.

“Consumers are looking for shortcuts,” L

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