Shopping for Health: Supermarket Dietitians Hear NPD on Trends

Shopping for Health: Supermarket Dietitians Hear NPD on Trends

  “I found the meeting to be a very beneficial use of my time as a supermarket dietitian." — Shari Steinbach, healthy living manager, Meijer Inc.

MIAMI — At the second annual Shopping for Health meeting here, supermarket dietitians gained trend data and source materials they said will help them draw customers to healthful products in their company’s stores.

At the April 22-24 meeting, NPD Group Food and Beverage Analyst Darren Seifer pointed to two major forces driving shopping pattern changes and emphasized the importance of targeting different segments of the population with appropriate information

Register to view the full article

Hide comments

Comments

  • Allowed HTML tags: <em> <strong> <blockquote> <br> <p>

Plain text

  • No HTML tags allowed.
  • Web page addresses and e-mail addresses turn into links automatically.
  • Lines and paragraphs break automatically.
Publish