Target Gets Healthy

Target Gets Healthy

Discounter’s comprehensive approach to wellness includes grocery, pharmacy “[Target is] definitely approaching wellness as more of a lifestyle goal. They are approaching it from a holistic perspective.” — Amy Koo, senior analyst, Kantar Retail

After rolling out P-fresh remodels that have greatly expanded its offering of food products in most of its stores, and then expanding into Canada, Target’s next big move may be in its more holistic approach to health and wellness.

The Minneapolis-based discounter has introduced a new private label featuring natural and organic product, a new c

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