Del Monte joins First Lady's food partnership

Del Monte Foods has joined the Partnership for a Healthier America initiative, saying it would invest in marketing and new product development designed to increase fruit and vegetable consumption among children.

The Partnership for a Healthier America works with private sector businesses and honorary chair Michelle Obama to end the childhood obesity crisis. Del Monte, based in San Francisco, said its efforts include an $18 million, three-year commitment to execute marketing campai

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