Hy-Vee to end triathlon support

Hy-Vee said this week that it would discontinue its support of its namesake triathlon event, saying it would shift efforts behind a new event series promoting health and wellness in children.

The West Des Moines, Iowa, chain had been the founding and title sponsor of the Hy-Vee Triathlon for eight years, an event that drew world-class athletes as well as local amateurs to Des Moines and became one of the sport’s majo

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