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Bi-Lo Adds E-Coupons

GREENVILLE, S.C. — Bi-Lo here said Monday it will launch an e-coupon program that allows customers to load product discount offers directly onto their My Bi-Lo BonusCards for redemption in the stores.

GREENVILLE, S.C. — Bi-Lo here said Monday it will launch an e-coupon program that allows customers to load product discount offers directly onto their My Bi-Lo BonusCards for redemption in the stores.

The program launches this Wednesday, July 27. Customers log into bi-lo.com and select the coupons they want to download, searchable by product category.

“With everyone watching their wallets these days, I’m excited to be able to offer Bi-Lo customers another accessible way to keep more of their money in their pockets,” said Kip Faulhaber, vice president of advertising, marketing and sales at Bi-Lo. “The new e-coupons program is easy to use and will save customers time with the discounted offers on everyday products.”

TAGS: Marketing