Big Y Offers 75th Anniversary Deals

The retailer kicked off the celebration with a social media promotion designed to draw more people to its Facebook page. It gave out three $100 Big Y gift cards after gaining 4,000 Facebook fans.

SPRINGFIELD, Mass.Big Y is celebrating its 75th anniversary with sweepstakes and giveaways.

“Stay tuned for some huge giveaways in 2011 to celebrate our 75th Anniversary,” Big Y states in promotional materials.

The retailer kicked off the celebration with a social media promotion designed to draw more people to its Facebook page. It gave out three $100 Big Y gift cards after gaining 4,000 Facebook

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TAGS: Marketing