Canadian Independent Tests Electronic Coupon Device

Sweet Potato, a one-store health food outlet here, has begun testing a digital barcode device from Ecrio, Cupertino, Calif., that consumers can use to download coupons from a PC and then redeem them at the POS, according to Dave Beebe, director of product marketing at Ecrio.

TORONTO — Sweet Potato, a one-store health food outlet here, has begun testing a digital barcode device from Ecrio, Cupertino, Calif., that consumers can use to download coupons from a PC and then redeem them at the POS, according to Dave Beebe, director of product marketing at Ecrio.

The retailer is handing out the small devices to shoppers, pre-loaded with coupons they can redeem at the POS. Coupons on the device include those from Kettle Potato Chips and Neal Bros. salsa and

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