CEOs Recognize Supply Chain’s Value: Study

ARLINGTON, Va. — Chief executive officers at retail companies are recognizing supply chain management (SCM) as a key way to reduce bottom-line costs during the recession, according to a new study from Auburn University and the Retail Industry Leaders Association here.

ARLINGTON, Va. — Chief executive officers at retail companies are recognizing supply chain management (SCM) as a key way to reduce bottom-line costs during the recession, according to a new study from Auburn University and the Retail Industry Leaders Association here.

The “State of the Retail Supply Chain Study” indicated that CEOs understand SCM “as critical to retailer success,” adding that the influence of SCM continues to expand up and downstream within the organization, to

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