Consumers Hesitant to Choose Store Brands for Kids and Pets

When its comes to food, household, health and personal care products, penny pinchers have no problem substituting with store brands, but many are more reluctant to make the switch from national brands when the purchase is for their child or pet, according to ICOM Information & Communications research.

DALLAS — When its comes to food, household, health and personal care products, penny pinchers have no problem substituting with store brands, but many are more reluctant to make the switch from national brands when the purchase is for their child or pet, according to ICOM Information & Communications research.

More than half of participants (59%) in its May poll said that in the last six months they switched from national brands to private labels for food and household prod

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TAGS: Center Store