Customers an Underused Asset: Dunnhumby USA

NEW YORK — Despite their presumed importance to retailers, “customers may be the least utilized asset most companies have,” said Matt Nitzberg, vice president, global manufacturer practice leader, Dunnhumby USA, Cincinnati.

NEW YORK — Despite their presumed importance to retailers, “customers may be the least utilized asset most companies have,” said Matt Nitzberg, vice president, global manufacturer practice leader, Dunnhumby USA, Cincinnati.

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TAGS: Marketing