Dunnhumby Acquires KSS Retail

International marketing consultancy Dunnhumby, known for partnering with — and enhancing the loyalty marketing programs used by — Tesco and Kroger, announced that it has acquired price optimization provider KSS Retail, Florham Park, N.J.

LONDON — International marketing consultancy Dunnhumby here, known for partnering with — and enhancing the loyalty marketing programs used by — Tesco and Kroger, announced that it has acquired price optimization provider KSS Retail, Florham Park, N.J. Terms were not disclosed.

KSS Retail, whose food retailing clients include Kroger, Raley's, Associated Food Stores, Brookshire Brothers and Balls Food Stores, provides software that generates optimized prices and forecasts the eff

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