Dunnhumby to Buy Online Marketer

LONDON — Customer analytics firm Dunnhumby, a subsidiary of global retailer Tesco, said Monday it has agreed to acquire social-media marketing firm Bzz Agent, based in Boston.

LONDON — Customer analytics firm Dunnhumby, a subsidiary of global retailer Tesco, said Monday it has agreed to acquire social-media marketing firm BzzAgent, based in Boston.

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TAGS: Marketing