EL SEGUNDO, Calif. — Fresh & Easy Neighborhood Market said Monday it has hired Nicole DeRuiter as corporate social media/public relations manager, a new position.
The company said she will be responsible for the strategy, coordination and management of the chain's primary social media outlets — including Facebook, Twitter, YouTube, Flickr.com and its own corporate blog — as well as coordinating use of social media within various departments.
DeRuiter was formerly an account executive with Matrixx Pictures, Santa Monica, Calif.