Fresh & Easy Introducing 250 New Own-Brand Items

Fresh & Easy Neighborhood Market said yesterday it plans to introduce 250 new own-brand items to its stores over the next three months to cater to increasing customer demand.

EL SEGUNDO, Calif. — Fresh & Easy Neighborhood Market here said yesterday it plans to introduce 250 new own-brand items to its stores over the next three months to cater to increasing customer demand. New products will include fresh-prepared ready meals, new juices and brewed teas, soy and goat yogurt and a range of ready-to-grill meats, the company said. Because Fresh & Easy shelves have not been packed tightly, there is room to fit the new items in, a spokesman said. Fresh & Eas

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