Giant Eagle Reviews Ad Agencies

Giant Eagle has launched a review seeking a new ad agency, the company confirmed to SN yesterday.

PITTSBURGH — Giant Eagle here has launched a review seeking a new ad agency, the company confirmed to SN yesterday. The Richards Group, Dallas, is the chain’s current agency for creative services. The review does not include Giant Eagle’s media-buying agency, RJW Media, based here. Reports said Giant Eagle has hired Ark Advisors, New York, to conduct the search to succeed The Richards Group.

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TAGS: Marketing