Giant Eagle Rewards Fuel Purchases With Food Discounts

Giant Eagle is inverting its successful fuelperks! incentive program in the Columbus, Ohio, market to reward customers who buy gas at its GetGo locations with discounts on purchases in the supermarket.

PITTSBURGH — Giant Eagle is inverting its successful fuelperks! incentive program in the Columbus, Ohio, market to reward customers who buy gas at its GetGo locations with discounts on purchases in the supermarket. If successful, the foodperks! program will be rolled out to the retailer’s other markets, according to a Giant Eagle spokesman.

In the program, which began yesterday, every 10 gallons of fuel purchased at GetGo locations using the Giant Eagle Advantage Card earn cust

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